Last Updated: January 2025

This Privacy Policy is governed by the Saudi E-Commerce Law and its Executive Regulations, as stated in the official document issued by the Ministry of Commerce.

BRUVE GROUP oversees the operation of this online store, the protection of customer data, and ensuring that all processing activities comply with applicable governmental regulations, including:

• The E-Commerce Law and its Executive Regulations
• The Personal Data Protection Law (PDPL)
• Regulations issued by relevant authorities in the Kingdom

1. Definitions

For the purposes of this Policy:

• Consumer / Customer: Any individual who uses or purchases from the BRUVE website.
• Service Provider / Store: BRUVE GROUP.
• Personal Data: Any information that directly or indirectly identifies the customer, such as name, mobile number, address, ID number, images, etc. (as defined in Article 5 of the Executive Regulations).

2. Data We Collect

We collect your data when you use the store, including but not limited to:

A. Data You Provide Directly

• Full name
• Mobile number
• Email address
• National address
• Payment details
  (We do not store card information; it is processed securely through licensed gateways)
• Order details
• Return and exchange requests

B. Data Collected Automatically

• IP address
• Device and browser type
• Cookies to enhance user experience
• Session and on-site behavior data

C. Visual or Audio Content

• Images or media you upload when communicating with us (if applicable)
• Any materials related to after-sales service

3. How We Use Your Data

Your data is used solely for legitimate purposes, including:

• Processing orders, payments, and shipments
• Creating and managing your account
• Communicating with you regarding your order or support inquiries
• Enhancing website usability
• Performance measurement and analytics
• Compliance with regulatory requirements
• Sending exclusive offers (optional and can be disabled at any time)

We do not use your data for advertising or marketing without your explicit consent (Article 5/2-b).

4. Data Protection Measures

We implement technical and organizational safeguards to protect your data, including:

• HTTPS encrypted communication
• Server security systems
• Anti-intrusion tools
• Strict internal access control
• A firm commitment not to disclose data except to authorized governmental entities

According to Article (5):

• We retain your data only for the duration needed to provide the service.
• We do not process data for unlawful or unrelated purposes.
• In case of a data breach, you will be notified within 3 days as required by the regulation.

5. Data Disclosure and Sharing

We do not share your data with third parties except in the following cases:

• Licensed electronic payment gateways (in accordance with PCI standards)
• Shipping companies (address and contact numbers only)
• Governmental authorities upon official legal request
• Technology partners who assist in operating the store, under strict data-protection obligations

No personal data is transferred outside the Kingdom without the required authorization.

6. Your Rights as a Consumer

Under Saudi regulations, you have the right to:

• Know what data we collect and how it is used (Article 6)
• Request deletion of your data or account closure
• Request a copy of your personal data
• Object to unlawful data processing
• Unsubscribe from marketing communications
• File a complaint through email or relevant authorities (Ministry of Commerce – Consumer Protection)

7. Electronic Payment

• We rely on licensed payment gateways in Saudi Arabia.
• We never store bank card information.
• All payment details are processed through encrypted, secure channels.

8. Cookies

BRUVE uses cookies to improve:

• Website experience
• Navigation
• Cart retention
• Personalized recommendations

You may disable cookies through your browser settings—but certain features may not function properly.

9. Marketing Communications

According to Article 10 of the Executive Regulations:

• Any marketing message must clearly state that it is an “advertisement.”
• You may unsubscribe from marketing at any time.
• We do not send spam or unwanted messages.

10. Third-Party Links

The BRUVE website may contain links to external sites, including:

• Social media channels
• Embedded videos
• Payment services

We are not responsible for the privacy practices of third-party websites and recommend reviewing their policies separately.

11. Data Retention

• Contract and invoice data is retained for no less than 3 years, in accordance with Article 18/2-h.
• Personal data is deleted automatically when no longer needed or upon customer request.

12. Children’s Privacy

• The store is intended for adults only.
• We do not collect data from individuals under 18 without guardian consent.

13. Complaints Policy

You may contact us through:

• Email: [email protected]
• WhatsApp: +966533770753
• “Suggestions & Feedback” form in the store

We adhere to a clear complaint-handling mechanism as required by Article 6/1-b.

14. Policy Updates

We may update this Policy to remain aligned with new regulations.
Policy updates will be announced on the website, and the revision date will be updated accordingly.

15. Required Legal Contact Information

According to Article (6):

• Trade Name: BRUVE GROUP
• Commercial Registration Number: 1010957331
• Email: [email protected]
• City: Riyadh, Saudi Arabia
• Store Platform: Zid